Marketing 5.0 Technology for Humanity by Philip Kotler

Marketing 5.0: Technology for Humanity by Philip Kotler, Hermawan Kartajaya, and Iwan Setiawan addresses how marketers can integrate advanced technology with human-centric values to create customer value. The book covers the application of transformative technologies—such as artificial intelligence, natural language processing, robotics, and big data—to enhance customer journeys, drive personalized experiences, and solve societal challenges.

The cover features a striking abstract background of spiky, wave-like peaks in cool shades of blue, teal, and purple. Crisp white typography highlights the authors' names and the prominent title "MARKETING 5.0," with the subtitle "TECHNOLOGY FOR HUMANITY" displayed across the bottom. It serves as a vital guide for business leaders and marketers seeking to leverage technology while maintaining a strong human focus.

✅ Premium Quality Books.

✅ High Printing quality.

✅ Eye Friendly.

✅ Eco Friendly paper.

✅ Matt cover (Paperback)